One client with a limo hire company does a short video, free for clients who want one (mainly hen and stag parties), and posts them on YouTube. He doesn’t have to do any more marketing, his clients do it for him. Nearly everybody in the video will link to it via Facebook or whatever social network they use and sent it to all of their friends, making them viral quickly. All he does is make sure the last few frames are his companies contact details!
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